You’re an expert.

It’s time for you to build a brand that will get you noticed & paid like one.

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How Much Content Should Go Inside Of A Webinar?

ContentCreationWebinar

I decided to do a Content Creation Series to answer the question “what goes inside of a [content type]?” I know content creators are always wondering if they’re giving way too much or too little, and I want to help clarify that. In this series I will cover:

Today we’ll talk about planning a webinar. I thought it was so important for me to touch on webinars because webinars are the epitome of smart content. read more…

How Much Content Goes Inside An Online Course?

ContentCreationCourse

I decided to do a Content Creation Series to answer the question “what goes inside of a [content type]?” I know content creators are always wondering if they’re giving way too much or too little, and I want to help clarify that. In this series I will cover:

I like creating multiple content types because they help me build my brand and serve my audience in different ways. Blog posts are excellent because they’re a way to give my audience something valuable for free. Webinars are perfect making an instant connection with my audience through live video. Masterclasses are great because they’re intense trainings that don’t require huge time or financial investments. And online courses are the best way to for clients/students to have long-term access to me for cheaper than working with me one on one. read more…

How Much Content Should Go Inside Of A Blog Post?

ContentCreationBlogPost

This post is part of the Content Creation Series. In each post I’ll provide an answer to the question “what goes inside of a [content type]?” First up: blog content.

The written blog post is the most basic form of content marketing. At the risk of sounding simple, content marketing is a method of marketing yourself or your products through content such as blog posts, eBooks, webinars, eCourses, masterclasses, etc. The purpose of content marketing is connecting with an audience in an organic way instead of using paid advertisements.

I use content in my business to do 3 things:

  • Build my brand
  • Build my email list
  • Build my income

My content builds my brand when I share my expertise through experiences and storytelling. This is how I get people to trust me and recognize my voice. Consistently creating content allows me to communicate with my audience on various platforms. read more…

The 5 Step Plan For Creating An Online Product or Service

ContentCreationDigitalProduct
As creatives, we have a MILLION project ideas that we want to complete. I’m not the only one that owns nearly 100 domains for that “just in case” project, right? Because I’m always contemplating how to execute new projects, having a smooth process for creating the most irresistible product or service is always at the top of my mind before I launch anything new.

I’ve done my fair share of planning and selling anything from logos to websites to eCourses and workshops over the years. So I’ve been able to narrow down my creation process into five repeatable steps. Today, I’m sharing that process with YOU. read more…



About Me

I love helping purpose-driven bloggers, coaches, and creatives find clarity and implement strategy so they can monetize their message. I do this through coaching, speaking, and informational products. Read more about me.

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