Hey there, I'm Maya!
I help entrepreneurs like you elevate your message, upgrade your offers, and refine your business model so you can finally run your business from a place of alignment, integrity, and depth.
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Work Hard, Live Soft #18: What I Wish I Knew Earlier About Building Wealth
Episode Summary
In this episode, I talk about the wealth lessons I learned the long way: saving before you “need” to, getting profitable (for real), avoiding lifestyle creep, investing early (even tiny amounts), and the difference between being rich and being wealthy. If you want options, not just income, this one’s for you.
WHO THIS EPISODE IS FOR
✅ Entrepreneurs who make good money but feel broke
✅ High earners with nothing to show for it
✅ Anyone struggling with lifestyle creep
✅ Business owners confused about profit vs revenue
✅ People ready to build wealth, not just income
key highlights
[00:00] – Introduction: From $55 to Thousands Per Client
[00:50] – Why You’re Undercharging (3 Main Reasons)
[02:07] – Maya’s Pricing Journey: Starting at $35-60/Project
[03:13] – Understanding Value vs Service
[04:45] – How to Become Aware of Your Value (Ask Why)
[06:44] – The Mistake: Pricing on Time, Talent, Tools
[08:35] – Price for Transformation, Not Inputs
[09:23] – Charging With Integrity (Stop Counting Pockets)
[11:56] – When Clients Stretch, They Show Up More
[13:54] – Developing a Healthy Relationship With Money
[15:21] – Receive, Reject, Release: The 3 Money Actions
[19:20] – Unhealthy Money Mindsets That Keep You Broke
key takeaways
- Know your values before you chase money: If you don’t know what brings you joy, you won’t know what to do with money when you get it.
- Saving is a habit, not a reaction: Build the muscle before the “rainy day.”
- Profit isn’t just for businesses: If more goes out than comes in, you don’t have a money mindset problem—you have a math problem.
- Rich vs wealthy matters: Rich is money. Wealth is options. Measure yours in time, not just dollars.
- Start investing early, even small: Compound interest works on $50/week just like it works on $5000/month.
- Give yourself grace: You’re learning at your current age for the first time. Use it, don’t shame it.
RESOURCES MENTIONED
Book: The Game of Life and How to Play It by Florence Scovel Shinn (mindset + affirmation classic)
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QUOTES
"Money can't buy you happiness if you don't know what makes you happy. Figure out your values first."
Why it matters: Chasing money without purpose leads to empty bank accounts OR full bank accounts with empty lives. Start with values, then build wealth around them.
"You don't have a mindset problem if the math ain't mathing."
Why it matters: Sometimes it’s not about affirmations—it’s about looking at your budget spreadsheet and making hard choices about spending.
"Rich is money. Wealth is options. I measure mine in time."
Why it matters: High income doesn’t equal financial security. Wealth is measured by how long you could maintain your lifestyle without working.
"Success loves speed. Move the money. Don't let it sit in checking tempting you."
Why it matters: Automated systems beat willpower. Move money to savings/investments immediately before lifestyle creep eats it.
